Day: January 2, 2019

When email marketing first started, we did it the hard way, by hand. Pretty soon, it became clear that sending emails one by one was not very scalable, so the first primitive mass mailers were developed. These machines ran on the desktop and sent messages via your ISPs mail servers. At first, there was no […]

The early Internet marketing years have been compared to the Wild West, and in many ways the comparison is apt. It was a time with few rules when even multinational companies saw nothing wrong with email spam. It was also a time when the available tools were very primitive. Email marketers had to use and […]

The earliest email list management tools were primitive indeed. Many of them ran on the desktop, and the few server based apps were notoriously insecure. What’s more, their features were better suited to academic discussions than marketing. Some of them even allowed any subscriber to send messages to the entire list! Aweber was one of […]

After its launch in 2003, WordPress has grown to become one of the most popular content management system (CMS) globally. Whether you are beginner or a regular blogger or doing a business, the first choice has always been WordPress. This CMS that has almost 74 million sites (according to last year February reports) using it […]